Mall Media
Colonial First State Global Asset Management (CFSGAM) provides Mall Media solutions including a range of high impact media and innovative formats to give your brand exposure in high foot traffic areas across our 38 shopping centres in Australia.
Whether your business is launching, branding or creating a call to action, shopping centres provide the highest impact in common mall areas. Varied solutions are available to meet your campaign needs, including; large banners, door & floor decals, building wraps, event sponsorship, precinct branding and media first executions.
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Sponsorship
Our promotional strategy is designed to provide unique events and promotions across our national portfolio to deliver greater value to our customers and increase visitation.
These unique opportunities allow clients to integrate brands into these established marketing programs and events, creating engagement with your brand and an opportunity to drive sales at point of purchase. The national sponsorship products available include; |
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- VIP Events:
- Buysmart / Shopper Insider:
- Schools program:
- In Season:
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Sales and high traffic focus (March, May, Sept, Nov)
Sales focus (Feb)
FMCG sales focus (April, May, June)
Fashion and beauty focus (September) |
Media
Mall Media has a diverse range of internal and external media formats. These formats are consistent across our 38 shopping centre portfolio.
Formats available include:
- Atrium banners
- Maxi packs
- Door decals
- Floor decals
- Escalator & handrail decals
- Supersites
- Building wraps
- Lift decals
- Conceptual media
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Proposals can be developed to tailor your advertising and budget requirements. Mall Media can offer flexibility to utilise single or multiple formats within CFSGAM centres.
To drive sales or make an impact with your brand, please contact Mall Media.
