"We take an active and disciplined approach to investing in quality assets."
There are three key elements to our overall investment approach:
We are an active fund manager
This means we make investment decisions based on our continual assessment of which assets are likely to maximise wealth creation. We believe that the dynamic nature of investment markets enables us to add value through our active approach, and, as such, we aim to achieve investment returns above those of relevant market indices.
We adopt a disciplined methodology for managing money
This means that we continuously monitor and control various investment risks. As a professional investment manager, our role is not to avoid risk, but rather to understand the relationship between risk and return and to manage risk appropriately. Our disciplined methodology also means that we do not apply short-term predictions to our decision-making process. Because of the role that sentiment plays, we believe that making short-term predictions is futile and can lead to undisciplined and irrational investment decisions. Instead, we focus on medium to long-term fundamental factors.
We concentrate on investing in quality assets
We believe in buying good assets at sensible prices rather than mediocre assets at perceived bargain prices. Our single most important guiding principle is that earnings ultimately drive asset valuations. Understanding whether an asset’s earnings stream justifies its purchase is our key to investing in quality assets.
